Don't trust claims without evidence.
Many scammers will claim that they have special features or high returns, but don't fall for it! Check their website and see if you can find any information about said features. If not, chances are it's a scam!
In Crypto, market transparency is the key, not trust. However, professional-looking crypto websites can fool crypto investors into trusting them more and overlooking the transparency component, resulting in a rug pull.
Rug pulls are, in most cases, a clear exit scam disguised as an attractive opportunity to entice participants. When money flows into a project and the price rises, the creators pull out all the cash they can, squeezing the equity of those left holding the bag.
It's not simple to avoid a situation like this, but it's best to stick with coins or protocols that have been around for a long time and are credible. The biggest benefits and returns could come from some odd new protocol or project, but that's also where the biggest risks are. It's critical to weigh the complete risk versus reward scenario.
Invest with people you know.
While many fraudsters try to keep their identities hidden while dealing with cryptocurrency, there have been several cases when people have been caught working together to mislead investors. If you do decide to invest, make sure it's with a reputable company or someone you can trust who understands what they're doing to avoid being a victim of investment fraud.
Be very wary of promises of high returns or guarantees.
In this market, any guarantee always contains a grain of salt and thus nothing is ever 100% guaranteed when it comes to investments.
If someone offers you a return that seems too good to be true, it most often is! In a similar vein, anyone who promises you big profits or insurance is most trying to discourage you from asking questions.
Be very careful with expensive and/or rare new cryptocurrencies.
This may seem self-evident, yet there have are several cases of individuals led into paying outrageous prices for their coins. This is especially true for new emerging NFT(Non-Fungible Token) and ICOs(Initial Coin Offerting). If someone attempts to sell a new coin for a very high price, they're most likely attempting to defraud you!
Do not show excitement about potential returns.
In this situation, fraudsters are hunting for those who appear to be in need of money and will thus be more inclined to fall for their scheme. If you display too much excitement, the scammer may approach you believing you'd be a suitable target!
Research the coin before investing
When you are investing in a new cryptocurrency, it is important to do your research on the company. This includes extensive reading of their whitepaper, and also for more updates check our research archive and newsletter.